In a bustling holiday season where competition for consumer attention is fierce, McDonald’s Philippines demonstrated how a YouTube-first strategy was great and effective in driving sales and brand awareness for their bigger, crispier, and juicier Chicken McDo. The challenge was simple: to stand out and encourage Filipinos to take a bite of the newly improved […]
What if subscribing to a reliable internet is the smartest (and luckiest) move you make this year? That’s exactly what’s on the table with PLDT Home’s OMG (One Mega Giveaway) Promo 2025. It’s not just about better internet anymore—it’s about turning your digital upgrade into a life upgrade. Here are 5 reasons this promo is […]
Unilab, the Philippines’ leading healthcare company, makes everyday health journeys more exciting and rewarding with Alagang Unilab Rewards—a program that turns your health purchases into meaningful experiences. This year, the program is expanding its benefits, giving members even more reasons to celebrate every act of care. With each purchase of participating over-the-counter Unilab products, users […]
AirAsia Philippines proudly reports a strong performance in the first half of 2025, serving nearly 3 million guests to date this year across its domestic and international network. The airline also registered a strong load factor performance at 85%, with Puerto Princesa emerging as the top domestic destination, and Taipei as the leading international choice. “We’re proud to have started the […]
Let’s be real: summer’s not just about sun and sand—it’s also about having the perfect snack on hand. Whether you’re binge-watching your latest K-drama, road-tripping with the fam, or just hiding in your room with the AC on full blast (we get it, it’s hot!), Snackverse PH has the goods to keep your cravings happy. […]
There is no stopping David Licauco. Apart from being a popular actor, in-demand endorser, and successful entrepreneur, he is now also a recording artist signed under Universal Records, who just released the song “I Think I Love You.” Written by Luke April Isnani and Ivo Impreso, “I Think I Love You” is a catchy and […]