7-Eleven Philippines and The Pokémon Company Partnership Press Conference. From left to right: Niantic Emerging Markets Senior Manager Ms. Joyce Mak, 7-Eleven Division Head of Marketing Communications Ms. Valerie Gayle Uy, The Pokémon Company’s Corporate Officer of Asia Business Development Mr. Susumu Fukunaga
Pokémon fans, get ready for an exciting adventure! 7-Eleven Philippines has teamed up with The Pokémon Company to bring the magic of Pokémon to its stores nationwide. From exclusive merchandise to themed store experiences, this collaboration offers a unique way to celebrate one of the world’s most beloved franchises. Whether you’re a seasoned Pokémon Trainer or just a fan of the brand, there’s something special waiting for you at your local 7-Eleven.
Pokémon x 7-Eleven: A Legendary Partnership
On September 13, 2024, 7-Eleven Philippines officially launched its partnership with Pokémon at a ribbon-cutting ceremony held at the 7-Eleven Centris 1 branch in Quezon City. The event featured representatives from 7-Eleven, The Pokémon Company, and Niantic Inc., the creators of the popular mobile game Pokémon GO. This collaboration is designed to bring excitement and joy to both loyal 7-Eleven customers and dedicated Pokémon fans, blending convenience and adventure in an all-new way.
To mark the occasion, the Centris 1 branch has been transformed into a fully themed Pokémon paradise, complete with special decorations and exclusive Pokémon-inspired designs, with 7-Eleven Arnaiz Avenue in Makati and 7-Eleven St. Theresa Casa Rosario in Cebu to follow in the next few months.
Pokémon GO Comes to Life in 7-Eleven Stores
Ribbon-cutting ceremony outside the Pokémon-themed 7-Eleven Centris 1, Quezon City; From left to right: Niantic Emerging Markets Senior Manager Ms. Joyce Mak, The Pokémon Company’s Corporate Officer of Asia Business Development Mr. Susumu Fukunaga, 7-Eleven Operations Director Mr. Francis Medina, Host Myrtle Sarrosa, 7-Eleven General Merchandise Division Head Mr. Jun Ang, Strategic Merchandise Division Head Ms. Armi Cagasan, 7-Eleven Division Head of Marketing Communications Ms. Valerie Gayle Uy
One of the most exciting aspects of this partnership is the integration of Pokémon GO with 7-Eleven stores. Pokémon Trainers can now visit their nearest 7-Eleven, which has been turned into PokéStops, to catch their favorite Pokémon and gather essential in-game items. This feature adds an interactive element for fans who love the mobile game, allowing them to experience the Pokémon world while enjoying their everyday convenience store visit.
Limited Edition Pokémon Merchandise at 7-Eleven
No collaboration would be complete without exclusive merch, and 7-Eleven has delivered big with Pokémon-themed packaging across some of its most popular products. Fans can now enjoy their Crunch Time meals featuring Pikachu, Charmander, Bulbasaur, and Squirtle. Want something to drink? Grab a GULP with Gyarados or sip on City Cafe in cups adorned with Eevee, Flareon, Jolteon, and Umbreon.
Additionally, for those who love the Pokémon Trading Card Game (TCG), 7-Eleven is offering a special treat. Pokémon TCG Booster Packs are now available in 1,500 stores across the Philippines. Each pack comes with a limited-edition Pokémon 7-Eleven Promo Card, adding an extra layer of excitement for collectors and card game enthusiasts.
A Nationwide Celebration of Pokémon
This partnership is more than just about exclusive items—it’s a celebration of Pokémon’s enduring legacy and the sense of adventure it inspires. The Pokémon-themed 7-Eleven experience is rolling out across Luzon now, with plans to expand nationwide by October. Whether you’re grabbing a snack, refueling with a drink, or stopping by for a Pokémon GO adventure, this collaboration promises to bring joy to every fan.
Join the Pokémon Adventure at 7-Eleven Today!
The 7-Eleven and Pokémon collaboration is available for a limited time, so don’t miss out on the fun! Whether you’re a dedicated Pokémon Trainer or a casual fan, there’s something for everyone in this legendary partnership. Visit your local 7-Eleven to explore the Pokémon-themed experiences, catch exclusive merchandise, and embark on your own Pokémon journey.
Ms. Valerie Gayle Uy – 7-Eleven Division Head of Marketing Communications speaking on the exciting future of the partnership
To add to the fun, 7-Eleven Centris 1 has also been turned into a PokéStop in Pokémon Go along with the rest of the Philippine 7-Eleven stores. Customers can now venture to the branch nearest to them for the full Pokémon experience by channeling their inner trainer and catching their coveted Pokémon through the Pokémon GO app.
Mr. Susumu Fukunaga – The Pokémon Company’s Corporate Officer of Asia Business Development expressing gratitude for the Philippines’ warm welcome and passion for Pokémon
Fans of the trading card game have it extra special as Pokémon Trading Card Game Booster Packs are up for grabs in 1,500 7-Eleven stores nationwide. There’s a surprise for every fan too. For every purchase of one Booster Pack, which starts at P259, buyers will receive one limited edition Pokémon 7-Eleven Promo Card. Definitely an extra treat for fans to engage with the community and collect, train, battle, and trade in the spirit of the franchise.
Ms. Joyce Mak – Niantic Emerging Markets Senior Manager thanking the Filipino fans for their commitment to Pokémon Go over the years
Experience the 7-Eleven and Pokémon partnership today as they’ll be up for a limited time only. Prepare to embark on a great journey and become the very best of them all at 7-Eleven.
Cheers to 40 years with 7-Eleven and like us on 7-Eleven Philippines Facebook, follow @711ph on Instagram, and @711philippines on Twitter and TikTok for more information.
