Every gift giver’s goal is to find an item that’s just perfect for its recipient. This seemingly simple task is made a bit more difficult when the giver is a company, the recipient is a valued client and the gift must reflect the giver’s brand and image. More than just a token emblazoned with a company logo, you want something that will be appreciated and valued. A gift that stays with the recipient, and isn’t passed on to someone else or worse discarded, never to be seen again. Sadly, the latter is what happens when one doesn’t take the time or effort to understand the recipient’s needs or interests.


On the other hand, a well thought out gift can do wonders for your brand. There’s something great about receiving a present that is “just what you needed” or something so unique that you’ve never seen anything like it before. The item need not be expensive, but rather creative, thoughtful and useful. After all, the more relevant the gift is to the recipient’s needs, the more they will use it, which in turn means more goodwill and mileage for your brand.

There’s no need to worry, corporate gift giving isn’t rocket science. Here are some tips and trends to ensure that your company’s gifts will always be anticipated and welcomed by your discerning clients.

Fruits in Bloom1

Think unique:
Flower arrangements can be passé. Why not give a fruit arrangement instead? More than just being colourful and decorative, fruit arrangements are entirely edible. Now what could be better than receiving something beautiful AND delicious! Fruits in Bloom specializes in edible arrangements that are sure to be a treat for your eyes and taste buds as well.

Think useful:
These days, everyone depends on their mobile devices. But what’s the use of a phone, tablet or laptop if it runs out of power when you need it most? A portable battery pack or USB car charger from Brand Charger would ensure that busy executives always stay connected and productive.


Think practical:
Domestic and international travel has never been more popular than today. Whether it be for business or pleasure, everyone seems to be zooming here and there. A set of luggage packing cubes or toiletry kits from Storage Solutions would be a welcome addition to anyone who wants to stay organized while on the go.

To help you plan early and explore your options, visit the Corporate Giveaways Buyers’ Show on July 9-11 at the SMX Convention Center. Now on its 27th year, the show features thousands of products from the most reliable suppliers of business gifts, premiums, promotional ideas & merchandise incentives.


Do your canvassing, compare products, prices and negotiate directly with suppliers in one convenient, comfortable venue. With over 90 companies and 130 exhibit booths, you’ll find a wide variety of items at different price points to suit any budget or requirement.
Mark your calendars on July 9-11, 2014 for  Corporate Giveaways Annual Buyers’ Show on Business Gifts, Premiums, Promotional Ideas & Merchandise Incentives at the SMX Convention Center, SM Mall of Asia, Pasay City.

For more information, visit their website at www.corporategiveawaysbuyershow.com or www.facebook/CorporateGiveaways.


Does Pogi matter? Vaseline Men investigates how good can get you hired

It Takes GUTZ to be a Gutierrez sets record ratings for E!