Life feels heavier these days — schedules, deadlines, airports, commutes. And in a world where everyone is always on the move, comfort is no longer a luxury; it’s a requirement. Shoes aren’t just accessories anymore. They’re daily companions. They’re the difference between gliding through the day or dragging your feet by noon.

Which is why discovering shoes that actually move with you — while being kind to the planet — feels like a small miracle.
That’s the promise at the heart of Allbirds, and their Spring/Summer 2026 Preview showed exactly how the brand is shaping the future of comfort-forward, eco-friendly footwear.
A Sneak Peek Into the Future of Sustainable Comfort

Ahead of its global release, Allbirds unveiled its SS26 line in a presentation that doubled as a mini-masterclass on how innovation and sustainability can walk side by side. The preview highlighted the brand’s evolving vision: footwear designed to meet the realities of modern life, using materials sourced from nature and crafted with intention.
Mark Chim, Managing Director of Primer International Management Limited, opened the showcase, emphasizing that Allbirds’ role is to push sustainability forward, not just participate in it. This philosophy, echoed by Melody Tan, AVP for Regional Brand Management, is realized by pairing exceptional comfort with minimal, beautiful design — all created responsibly, transparently, and thoughtfully.

This commitment is woven into every detail of the new collection.
Materials Rooted in Nature, Engineered for Movement
Few brands have transformed the footwear landscape the way Allbirds has, consistently reducing its product impact (measured in $CO_2e$) while accelerating comfort-focused design.
Their signature superfine Merino wool, sustainably sourced from New Zealand, remains at the center of their comfort story — soft, breathable, moisture-wicking, and temperature-regulating. Meanwhile, their eucalyptus tree fiber, used in the beloved Tree series, continues to push boundaries as one of the most lightweight, airy uppers in the market today.





But Allbirds’ biggest material breakthrough remains SweetFoam® — the world’s first carbon-negative green EVA, derived from Brazilian sugarcane. It gives that pillowy underfoot feel the brand is famous for, while changing the conversation about what eco-responsible cushioning can look like.
This isn’t greenwashing — Allbirds helped pioneer the practice of including carbon footprint labels on every product, making them the first fashion brand to do so for their entire line. Transparency is built into the brand DNA.
Iconic Silhouettes Reimagined for Tomorrow
The SS26 preview championed Allbirds’ most loved models, each reinterpreted with future-forward updates:

- Wool Runner Named by TIME Magazine as “The World’s Most Comfortable Shoes,” this silhouette remains the brand’s icon. The wool upper molds gently to the foot, making it a favorite for travelers and long-hour workers.
- Tree Runner Ultra-light, breathable, and perfect for humid climates. A Manila favorite thanks to its cool feel and travel-ready comfort.
- Dasher Series Designed for movement, distance, and everyday athletic comfort. It’s Allbirds’ strongest sign yet that the brand is serious about making performance shoes a sustainable category.

The new season brings refreshed nature-inspired colors—calming neutrals, oceanic hues, and earth-toned accents that reflect Allbirds’ roots in slow living and thoughtful consumption.
A Collection Designed for Real Life
The SS26 collection celebrates versatility: shoes that slip into any lifestyle, any wardrobe, any destination. Whether for city commutes, airport sprints, café hopping, long work days, or weekend escapes, Allbirds shoes are built to feel broken-in from Day 1.



They’re:
- Machine washable
- Ridiculously lightweight
- Durable despite minimal design
- Responsibly made from heel to toe
In a market crowded with hype-based sneaker drops, Allbirds stands out by refining rather than overwhelming, and simplifying rather than distracting. It’s fashion that serves you, not the other way around.
Comfort shouldn’t be a Trend
What makes Allbirds special isn’t simply the softness underfoot or the sleek silhouettes. It’s the intention behind every design choice.

Allbirds believes better living begins with better basics. Comfortable shoes mean more energy for what matters. Sustainable shoes mean less guilt for the planet you’re walking on.
The Spring/Summer 2026 line reflects that philosophy fully: footwear that feels good, looks good, and does good. The SS26 collection is more than a seasonal drop; it is a definitive statement that modern footwear can be supremely functional, elegantly designed, and environmentally accountable—all at once. It’s not just a step in the right direction; it’s a commitment to walking the walk.

Where to Find Allbirds in the Philippines
Your next first-class travel companion is already here.
You can find Allbirds at:
- SM Mall of Asia
- Shangri-La Plaza Mall
- SM Megamall
- Allbirds Ayala Center Cebu (opening November 27, 2025)

Also available online at allbirds.com.ph, and in select Res|Toe|Run, The Travel Club+, Bratpack, and R.O.X. stores.


