How Canon Is Helping Students Make the Grade Without Breaking the Bank

Let’s face it: being a student in 2025 is no joke. You’re juggling classes, org responsibilities, internships, and maybe even a side hustle—all while trying to keep your mental health in check.

Amid the chaos, there’s one tool that’s often overlooked but can make or break your academic game: your printer.

Whether it’s a last-minute paper, a creative project, or your org’s event collaterals, printing is still very much part of student life. But it can also be pricey, unreliable, or hard to access—especially when you’re on a tight budget. That’s why Canon Marketing Philippines is stepping in with a campaign that speaks directly to students and the everyday challenges they face.

At a media launch held at Marco Polo Ortigas, Canon reintroduced its PIXMA and MAXIFY MegaTank printers—but this time, with a clearer mission: to offer students reliable, low-cost printing that doesn’t add to their already long list of worries.

“We recognize that students face increasing academic demands while managing limited resources,” said Anuj Aggarwal, CEO & President of Canon Marketing Philippines. “Through this back-to-school campaign, we engage directly with students and show them how our printers are made to meet their evolving needs—from document printing to creative projects.”

Printing Made for the Grind

Canon’s latest MegaTank printers is all about stretching every peso. With refillable ink bottles that can yield up to 21,000 color pages or 9,000 black-and-white pages in economy mode, students don’t have to stress over constantly buying ink or running out mid-project.

Compact designs make them a perfect fit for dorm rooms or shared apartments, while wireless connectivity and two-sided printing support more eco-friendly, hassle-free workflows. Whether you’re sharing a small study nook with your siblings or working from a cramped dorm desk, these printers were made to work with—not against—your environment.

Print Now, Save Later

Beyond the hardware, Canon is also making sure every print counts in other ways. Through the Canon Rewards program, students can now redeem points at over 400 merchants nationwide via Giftaway e-gift certificates—turning ink purchases into real-life perks like meals, transport credits, or even treats for a post-exam reward.

During the event, Canon reps gave a hands-on demo of how students can use the Canon App to track their rewards and manage their printing preferences. Think of it as a personal printing assistant that lives in your pocket.

“Students can now redeem Canon Rewards points at over 400 merchants nationwide through Giftaway e-gift certificates, adding value beyond printing supplies.”

Bundles, Bonuses, and Campus Vibes

And because Canon knows every bit of savings matters, they also launched a limited-time Ink Bundle Promo. From now until September 30, 2025, students who buy select PIXMA MegaTank models (G2730, G3730, G4770, G3780, and G4780) will also get one free set of GI-71s inks—a sweet deal for any student gearing up for the school year.

To make its products more accessible to students, Canon announced its Ink Bundle Promo, in which select PIXMA MegaTank printers, namely G2730, G3730, G4770, G3780, and G4780 come with one free set of GI-71s inks until September 30, 2025. Canon Marketing Philippines also dropped their ink bottle prices to make it more affordable and encourage more printing.

It’s a thoughtful step that shows Canon is listening to what students really need: more value for their money, and less stress over everyday essentials.

A Lesson in Wellness

In a surprising but welcome addition, Canon invited registered psychologist Riyan Portuguez, also known as “Your Millennial Psychologist,” to speak on a different kind of student challenge: mental wellness. Her talk was a powerful reminder that academic success isn’t just about performance—it’s about resilience and self-care.

By including this conversation in the mix, Canon affirms that real support means going beyond tech specs—it means showing up for the full student experience, stress and all.

The Canon Campus Tour: Rolling Out Support Nationwide

Canon’s efforts don’t end with one event. Through the Canon Campus Tour 2025, the company is bringing its campaign to where students actually are: their campuses. After a successful first leg at De La Salle University, the tour continues with stops across major institutions in Metro Manila:

July 3–4: Centro Escolar Integrated School

July 9–10: DLS-CSB Taft

July 23–24: FEU High School

Week of August 4: UST

Week of August 11: Assumption College

Week of August 18: Ateneo de Manila University

Week of August 25: Miriam College & Lyceum of the Philippines University

At each campus stop, students can look forward to engaging activities and hands-on product demonstrations, including wireless printing and creative material production.Stay tuned for the next stops of the Canon Campus Tour. For more information, visit the Canon Philippines Campus Tour 2025 official website and follow Canon Philippines on Facebook and Instagram.