From “The Voice” to being “The Trendsetter” Arnee Hidalgo pushes you to “BYS” (Bring Your Style)

30 seconds.

That was all it took to convince coach Apl.De.Ap to push the button and make his chair turn for Arnee Hidalgo.

Arnee was barely done with the first few lines of the song “Feeling Good,” but it was enough for the international superstar and Black Eyed Peas member to take Arnee into his team.

The R&B singer may have only reached the battle rounds but her rendition of Beyonce’s Crazy in Love was one of the most viewed videos this season for reality singing show “The Voice of the Philippines.”

She became popular in 2003 with her revival of Francis Magalona’s “Cold Summer Nights” and Spandau Ballet’s “True.” Prior to her solo career and before she became Mrs. Shoaf, Arnee was a member of the Maestro Ryan Cayabyab’s group “14K’ and one-third of the vocal group “Vibe.”

Now The Voice of the Philippines, sexy, sultry, R&B mommy makes a comeback and extends her reach beyond the music scene and into cosmetics.

Arnee was recently introduced as the is new ambassador for BYS Philippines. Recognized as a fun, fashionable and affordable cosmetics brands BYS, originated from Australia and was brought to the Philippines by iFace Inc.,

The brand’s handle, “Bring Your Style for a beautiful, youthful, stunning You,” encourages women to embrace their inner, fiercer fashionistas, as Arnee has.

A devoted mother who actively pursues her dreams with great style, she is truly an inspiration to all Filipinas out there, and the perfect role model for such a campaign.

Truly a trendsetter, Arnee – along with Jeffrey Hidalgo (her brother), a seasoned composer and director; lckay Eusebio, noted choreographer and John Lozano, celebrity stylist – has helped BYS become the first cosmetic brand to break into the music scene with a hit song and dance that is not only upbeat and catchy, but also empowering.

Being one of the Philippines most talented R&B singers, Arnee is back onstage and on-air as she releases her latest single, BYS (Be Yourself) and an accompanying music video!

With a strong emphasis on fun and fashion and with its sophisticated black styling, BYS continues to fill the void for innovative, good quality and great value cosmetics that everyone can afford. There are more than 1000 products within the range and it is growing by the day.


Telling people everywhere to “Be brave” and “Be fearless,” BYS caters to all from the young and wild to the confident and classy. Their artistic endeavor has shown everyone what it truly means to be diverse and have a great range (as big as their ever-expanding product line, available exclusively at The SM Store and selected Watson’s stores).

As part of this exciting campaign, Arnee will have a series of mail shows nationwide, starting May 9 at SM Sta. Rosa and May 10 at SM Calamba to promote her latest single, with the perfect combo of makeup and zumba fitness sessions.

This campaign is made possible by iFace, lnc., Red Chef, Resorts World Manila and E-TalEnt Management and Entertainment.

Spotify and Globe Telecom EMERGE to bring the next big Pinoy music act mainstream