A washing machine that can handle the family’s growing laundry pile, a refrigerator with more options for making ice, and an oven that adds versatility to meal preparation. These were among the appliances LG Philippines previewed as it gave dealers and media an early look at what’s coming to stores in 2027.
Held on November 4 at Solaire North, the company’s first Home Solutions Dealer Summit brought together its upcoming laundry, refrigeration and cooking appliances. Product demonstrations and guided tours gave guests a closer look at the features behind the new models, with separate areas dedicated to each part of the home.
For households thinking about replacing an appliance or furnishing a new place next year, the preview offered a first glimpse of the choices on the way.
More choices for laundry day
One of the main attractions was LG’s new 25/20kg WashTower™ All-In-One Stacked Washer Dryer. The stacked design brings the washer and dryer together vertically, making it an option to consider when planning a dedicated laundry area.
LG also showed new front-load and top-load washing machines featuring AI Wash technology, expanding its range for households with different laundry habits and preferences.
Joining the lineup was a 10kg Dual Inverter Heat Pump Dryer with AI Dry. With both washing and drying appliances on display, guests could explore options for handling laundry from the wash cycle through to drying.
The summit gave dealers a chance to examine these products and ask LG specialists about their features before the models reach stores. That familiarity will be useful when shoppers begin comparing capacities, appliance formats and the functions they need at home.
Refrigerators with entertaining in mind
In the refrigeration area, LG presented its 20.5 cu. ft. Fit & Max French Door Refrigerator with Drawer and Craft Ice Maker. The model also comes with a new LCD Temperature Control Panel.
Its ice-making features received particular attention during the summit. An experiential mixology activity highlighted LG’s Auto Ice Maker, giving guests a way to see how the feature could be used when preparing drinks and entertaining at home.
The company also previewed new side-by-side refrigerators with updates focused on food storage, convenience and contemporary styling. LG highlighted Korean-style design elements as part of its expanding refrigerator selection.
Together, the French Door and side-by-side models gave attendees a look at the different layouts and features the brand plans to bring to Filipino kitchens.
A new NeoChef for the kitchen
For cooking, LG introduced its NeoChef™ Smart Inverter Convection Oven. The appliance formed part of the cooking zone, where product specialists explained its features and the company’s focus on making everyday meal preparation more convenient and versatile.
The new appliances appeared alongside existing products from LG’s Home Solutions range. This allowed dealers and media to see how the upcoming releases would fit into the wider selection already offered by the brand.
Helping shoppers understand the new features
The summit also gave LG’s dealer partners time to get acquainted with the products they will eventually help customers choose.
Guided tours took participants through the laundry, refrigeration and cooking zones, with specialists explaining the technologies behind the appliances. For shoppers, having a dealer who can clearly explain a feature is especially helpful when comparing several models with similar names and different functions.
“Our dealer partners play an important role in helping Filipino consumers discover technologies that can make everyday life easier. Through our first Home Solutions Dealer Summit, we want to give them a closer look at what’s coming, strengthen their understanding of our products, and work together to bring meaningful innovations closer to more households across the country,” said Changhee Doh, Home Solutions Product Director.
LG plans to bring the new Home Solutions models to stores in 2027. Specific Philippine prices and release dates were not included in the announcement.
For now, the summit offers a useful starting point for anyone planning next year’s home upgrades. Once the models arrive, their prices, dimensions and full features will make it easier to decide which one fits both the household routine and the space available.
