Atlantic recording group Why Don’t We have unveiled their brand new track “Hooked,” available now at all DSPs and streaming services HERE. Arriving overnight, the song shot to #3 on iTunes’ Overall Songs chart, ahead of artists such as Post Malone, Shawn Mendes, and Ariana Grande among others. Meanwhile, the song’s companion video – which brings the band’s recent comic book-inspired, social posts to life – will made its broadcast premiere on MTV today and is streaming now on Why Don’t We’s massively popular YouTube channel, which currently boasts over 1.7 million subscribers.
Today’s arrival of “Hooked” comes as Why Don’t We wrap up the European leg of their biggest headlining tour to date, “The Invitation Tour,” where they’ve been playing sold out shows nightly. Earlier this year, the band sold out the tour’s entire North American leg, including multiple nights in LA, Chicago, Toronto, and NYC. They return stateside for a slate of summer of radio shows starting next week (see attached itinerary). For ticket info and tour updates, please see whydontwemusic.com. Why Don’t We will return to NBC’s TODAY on September 3 for a special Labor Day performance, outside in Rockefeller Plaza as part of this summer’s “Citi Concert Series on TODAY.”
Amassing more than 200 million global audio streams, 2.7 million Instagram followers, and total You Tube views exceeding 200 million with over 1.7 million subscribers in just over a year, Why Don’t We has become one of pop music’s biggest breakout stories. Taking an innovative and unconventional approach towards releasing new music and actively engaging their rapidly growing fanbase, the prolific young group – the quintet ranges in age from 16-19 years old – put out four EPs in under 12 months.
Following their debut EP “ONLY THE BEGINNING” and follow-up “SOMETHING DIFFERENT” EP, it was last summer’s “WHY DON’T WE JUST” EP that first exploded, hitting #1 on iTunes’ “Pop Albums” chart, overtaking artists like Bruno Mars, Harry Styles, and Ed Sheeran. After selling out their first-ever headlining summer tour, the band put out their “INVITATION” EP – released in September to commemorate the band’s one year anniversary – which proved an even greater success, topping iTunes’ “Overall Albums” chart in six countries including the United States. The band’s single “These Girls” made a top 10 debut on the iTunes Store’s “Top Pop Songs” chart late last summer, with the companion video now boasting over 48 million views at YouTube alone. The group closed 2017 on a high note, performing on the entire iHeartRadio Jingle Ball Tour, including the NYC stop at Madison Square Garden where they shared the stage with Taylor Swift, Ed Sheeran, Camilla Cabello and more. Why Don’t We kicked off the new year with the release of “Trust Fund Baby.” Written by global superstar and Atlantic labelmate Ed Sheeran, the track shot to #3 on iTunes’ Overall Songs chart and #2 on the Pop Songs chart. High profile national television appearances include performances on NBC’s TODAY, ABC’s Good Morning America, nationally syndicated Live with Kelly and Ryan, and more. Press highlights include features in Rolling Stone, Entertainment Weekly, Billboard, and TIME among others.
WHY DON’T WE are: Daniel Seavey, Zach Herron, Corbyn Besson, Jonah Marais, and Jack Avery.