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PUMA marks its first campaign with K-Pop girl group IVE with the release of the Teveris NITRO
Global sports brand PUMA marks its first campaign with K-Pop girl group IVE with the release of the Teveris NITRO, PUMA’s 2000s tech-inspired sneaker engineered with ultra-comfy NITRO™ cushioning, as well as exclusive and signed IVE photocards. Following the announcement in June this year that the renowned K-pop sensation under Starship Entertainment has joined the […]
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Explore PUMA’s Eccentric New Collection in Collaboration with RIPNDIP and Lord Nermal
The cat is out of the bag, as PUMA links up with Lord Nermal and his pals at RIPNDIP. The new collaboration offers up a range of apparel and footwear featuring custom graphics across some of PUMA’s core silhouettes. RIPNDIP is a brand known for its mascot Lord Nermal the cat and its playful and […]
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K-Pop girl group “IVE” is PUMA’s ambassador in 15 countries in Asia and Oceania
Global sports brand PUMA has selected K-Pop girl group “IVE”, an icon of the MZ generation under Starship Entertainment, as its ambassador in 15 countries in Asia and Oceania. IVE is expected to star in various brand campaigns and events, which PUMA plans to launch in order to communicate actively with fans and consumers around […]
