Power Mac Center Launches the Most Fashionable Wearable Tech in the Philippines

Celebrating its 20th Anniversary with a series of exciting activities, Power Mac Center leads in pioneering technological trends in Wearable Technology, upgrading the Filipino Lifestyle, one innovation after another.

Cookoo, Jawbone, Cogito, Misfit, and Garmin unveil its top innovations with Power Mac Center, launching the Philippines into a fusion of a lifestyle revolution. Various trends in texture and color fused with the top of the line technology, the Philippines is set to have the finest lifestyle experience.

Through the years, technology has always faced the challenge of keeping up to convenience and style. Power Mac Center addresses the challenge by bringing in outstanding products equipped with great hardware wrapped in a stylish look. Who says geeky can’t be stylish?

MISFIT SHINE

Founded in 2011 by Sonny Vu, John Sculley (former CEO of Apple and Pepsi), and Sridhar Iyengar (co-founder and CTO of AgaMatrix), Misfit Wearables was a pioneer in the industry of wearable sensory technology. The SHINE was the first product off its production line – a lightweight, elegant activity tracker designed to fit the lifestyle of individuals with a penchant for fitness.

While endurance is normally measured by heart rate, the SHINE is designed to motivate you to keep moving – something that most people take for granted, but is fundamental is achieving overall fitness and balance. It doesn’t matter which angle you choose. It can be a favorite sport, a
daily yoga practice, running to your next meeting, or even just a light jog around the neighborhood. At the same time, the SHINE also effectively tracks your sleeping pattern, from light to deep, restful sleep, thereby helping you monitor exactly how much quality rest you are putting in.
And that is what the SHINE is all about – to help you craft a balanced lifestyle by motivating you to maintain regular and consistent daily activity, while also encouraging ample rest to recharge from the day.

Crafted from aircraft-grade aluminum metal, the SHINE is made to last the years and designed to fit just about any lifestyle. It is lightweight, subtly stylish, and complements any daily fashion statement, taking it from the office, the streets, to the gym.

The SHINE can be worn in a variety of ways, given accessories like a silicone sports band, a powerful magnetic clasp, and –soon to come – an elegant necklace and leather watch strap. To put it simply – the SHINE is for everyone. From the regular boy (or girl)-next-door, to the avid stylish traveler, to the professional athlete, and even the high-rolling executive.

Jawbone Announces New UP App for iPhones, Smart watches and Wearables

Jawbone, in partnership with Power Mac Center, storms the Philippines with bigger innovations for lifestyle and fitness. Introducing, the new UP App for a smarter lifestyle without sacrificing the trend, and hip look.

Jawbone® announced a free, multi-platform version of the UP® app – the comprehensive lifestyle and activity-tracking system that provides rich insight and guidance around your weight, sleep, and fitness.
The new UP app allows anyone with a compatible smartphone, any wearable connected to the Health app for iOS 8 – such as the Apple Watch– to instantly join the UP community.

It utilizes data from the M7 motion coprocessor via Apple’s Health app, SensorCore technology to give millions of smartphone owners free access to UP’s rich activity-tracking tools and intelligent coaching. It also connects seamlessly to an extensive range of new wearables, Pebble smartwatches, and any device that connects with the Health app for iOS8 – providing more ways than ever before to track your fitness with the device of your choice using the smartest and most intuitive fitness-tracking system on the market.

In addition to making UP more widely available to consumers, Jawbone will also release an open device-connectivity framework for the new app. This new framework will extend Jawbone’s best-in-class application platform by enabling device manufacturers to build products that communicate directly with the UP system via an open Bluetooth Smart® or WiFi protocol. For the first time, device-makers can build hardware that connects seamlessly with Jawbone’s world-class software, without being required to create a companion app of their own from scratch. “We’re committed to creating the most beautiful and wearable activity-tracking devices on the market, but we believe that everyone – whether they track activity with an UP band, on their phone or with another wearable device – should be able to benefit from the UP experience,” said Travis Bogard, vice president of product management and strategy at Jawbone. “This expansion of the UP ecosystem gives millions of new people access to our platform, allowing them to take full advantage of its personalized insights and coaching – plus gain access to an active community of UP users and a huge number of integrated apps and services.”

The new UP app gives millions of smartphone and wearable device owners across iOS, and other platforms free access to most existing UP features. With a Health app connected wearable or simply your smartphone, you can enjoy UP’s comprehensive step tracking and food-logging features, as well as highly personalized guidance and feedback via the UP Insight Engine™ and popular “Today I Will” prompts. Sleep can be added manually each day based on the time you went to bed and woke up, or it can be automatically populated with data from the Health app for iOS 8. The new UP app allows you to easily connect with friends and family in the UP system for added motivation – whether they’re using an UP or UP24™ band or the new app. Members of the UP community who have three or more teammates are likely to take a remarkable 1,000 more steps .per day than those with no teammates, according to Jawbone’s data science team.

Connect Everything
Like the original UP experience, the new UP app connects you with a rich ecosystem of the apps and services you may already love – and lets you discover new ones – via the UP App Gallery. Browse fitness apps like RunKeeper and Strava, sleep apps like Sleepio and UP Coffee™, or integrate with other smart devices like Automatic to see how many steps you could have taken instead of driving, or Whistle to see how many steps you log while walking your dog. Those who use an UP24 or original UP band will continue to benefit from the best software platform on the market – now with the ability to join an expanded community of UP enthusiasts who will be able to connect through their own wearable devices and smartphones.

The UP app for iOS will be available as a free download from the App Store following the release of iOS 8.

Garmin unveils innovation for Fitness lifestyle

As fitness, sports, and health rapidly grip Filipino’s passion and everyday lives, technology as well must adapt, if not even more rapidly. Garmin, a worldwide pioneer and leader in GPS, is a premier example of this exciting new trend in technology. Harnessing the power of GPS, Garmin has developed a broad portfolio of products that extend their functionalities far beyond navigation.

The Vivofit, for example, Garmin’s entry level fitness product at only PHP 6,450.00 SRP, is perfect for those just getting started on the path to a healthier lifestyle. It displays your step, calories, distance, and even your heart rate. It’s the only fitness band that greets you with a personalized daily goal, tracks your progress, and tells you when its time to move. Plus – it boasts of 1-year battery life

For those that live a more active, sporty lifestyle, Garmin’s bestseller in the FORERUNNER 10 at PHP 8,990 SRP, the Forerunner tracks your distance, pace and calories. It also identifies your personal records and provides motivation along the way (which really helps, especially when you’re going up 10K!)

COGITO CLASSIC Connected Watch Exudes High Style in Leather, Steel

Months after its launch in Manila, COGITO – the brand of tech wearables known for its fashionable connected watches – is proud to introduce an inspired new choice of premium materials for the high-end timepiece. The newest COGITO watches featuring genuine leather and elegant stainless steel will be exclusively available at Power Mac Centers nationwide beginning December 2014, just in time for the Holiday season.

COGITO unites classic analog movement with intuitive digital notifications, bringing together the power of a connected watch and the sophistication of a precision crafted timepiece.

COGITO CLASSIC watches serve as an extension of the smartphone, not a duplication of it, allowing users to organize an array of home, work and social communications. Notifications appear, at a glance, directly on the wrist and provide a seamless link with those calls and messages deemed most important by the user. It is a solution for those who believe life should be enjoyed, not interrupted. COGITO is meant for those
whose time matters.

The watch takes inspiration from the French philosopher’s famous phrase, as it reflects our own design philosophy. COGITO merges 21st century technology with classic analog movement, because fashion and function are equally important.

Unlike other smartwatches, which are primarily electronic gadgets, COGITO effortlessly balances smart technological innovations with the fine craftsmanship expected in a premium timepiece. Fashion-forward design, precise Japanese quartz movement, high-end finishing and materials are all hallmarks of the COGITO brand. Henri-Nicolas OLIVIER, CEO of CONNECTEDEVICE and makers of the Cogito brand, says: “We don’t believe it’s necessary to compromise craftsmanship for connectivity. Both Style and Smarts are equally important in our connected watches.
It’s a core value in our design philosophy.”

“Watches are different from other electronic devices,” adds OLIVIER. “Because they’re personal, so close to the body, consumers expect something that reflects their tastes and personality. For this reason, the look of a connected watch is just as important as its functions and features. COGITO is unique in this respect.” Designed in France by award-winner Xavier Houy, COGITO CLASSIC appeals to the busy, social and fashionable crowd. The watch features a lucid digital display overlaid by two hands in traditional analog movement. When linked with the
smartphone or tablet app, COGITO allows users to cut through the digital noise by customizing settings based on their priorities and selecting which notifications will appear. On the watch face, users can see who is calling or messaging, and decide whether to answer or mute it. COGITO exudes high style with a selection of elegant color options of silicon wrist straps.

Bluetooth® Smart technology allows COGITO to run on a conventional button-cell battery without requiring a recharge. The battery guarantees many months of uninterrupted power without a charge and, when necessary, can be replaced easily by the user.
“Users don’t want another power-hungry device,” remarks OLIVIER. “They shouldn’t have to remember to charge their watch, too. COGITO CLASSIC, unlike other smartwatches, does not come with the burden of bulky chargers and tangled power cords. It’s the same experience as wearing a conventional watch, only with the added benefit of notifications.”

The CONNECTED WATCH APP is available on the App store and Google Play store.

After 20 years of leading the industry, Power Mac Center is truly unstoppable in offering the Philippines a wide array of innovation and class.

Power Mac Center is a recognized Apple Premium Reseller, Authorized Education Reseller, Apple Authorized Training Center, and Apple Authorized Service Provider in the Philippines. Power Mac Center has become a reliable retail shop and service provider of Apple products to the Filipino consumer.

The company has grown to 22 branches, with stores located in Greenbelt 3, Greenbelt 5, The Annex at SM City North EDSA, TriNoma, Robinsons Magnolia, SM Megamall, The Podium, SM Mall of Asia, SM Aura Premier, Festival Supermall, Cash and Carry Mall, Abreeza Mall, SM Lanang Premier, SM City Marikina, Power Plant Mall, SM City BF Parañaque, Harbor Point, SM City Pampanga, SM City Bacoor, SM City Santa Rosa, Sm City Dasmariñas and SM City Batangas.