First generation tech is always a bit tricky and can make your jaw drop both in awe and its accompanying price tag.
LG’s Curved OLED TV, is no exception, and even the most seasoned tech writers were caught dumbstruck by the crispness of the picture and color color quality and its unbelievably thin and curved body– the price tag, however, though still quite high for most people — is not as ridiculous compared to some existing TV models.
The world’s first Curved OLED TV, pioneered by global technology leader LG Electronics, is set to launch in the Philippines on the first week of December 2013.
This signifies a triple crown for LG in “world’s first” TV technology, which started with the
world’s first LG 84-inch Ultra HD TV. Shortly after came the global reveal of the LG 55-inch LG OLED (Organic Light Emitting Diode) TV. And finally, LG upped the ante with its 60-inch Curved OLED TV, a groundbreaking innovation which promises the immersive IMAX experience in the comfort of the viewer’s home.
But what is OLED?
Organic Light-Emitting Diode is a light-emitting diode (LED) in which the emissive electroluminescent layer is a film of organic compound which emits light in response to an electric current. OLEDs are used to create digital displays in devices such as television screens, computer monitors, portable systems such as mobile phones, handheld games consoles and PDAs. An OLED display works without a backlight. Thus, it can display deep black levels and can be thinner and lighter than a liquid crystal display (LCD). In low ambient light conditions such as a dark room an OLED screen can achieve a higher contrast ratio than an LCD, whether the LCD uses cold cathode fluorescent lamps or LED backlight. (Source)
What’s the difference between OLED and LED?
Everything. They might sound alike, but the processes are completely different. OLED stands for Organic Light-Emitting Diode, with ‘organic’ referring to the carbon film that’s sat between two conductors. OLED panels emit their own light when an electric current is passed through, whereas cells in a LCD display are transmissive – they require an external light source for brightness.
Gamers and home cinema aficionados are going to absolutely love OLED because of the lightning-quick – responsiveness of the panel. It’s rated at around 1,000 (some say higher) times faster than a LED-backlit LCD panel, but it’s superior to plasma tech, too.As well as being completely devoid of blur, and so much more detailed, even during fast-moving video, light output is controlled in each pixel so very localised dimming is possible. Source
What are the Advantages of OLED?
- The plastic, organic layers of an OLED are thinner, lighter and more flexible than the crystalline layers in an LED or LCD.
- Because the light-emitting layers of an OLED are lighter, the substrate of an OLED can be flexible instead of rigid. OLED substrates can be plastic rather than the glass used for LEDs and LCDs.
- OLEDs are brighter than LEDs. Because the organic layers of an OLED are much thinner than the corresponding inorganic crystal layers of an LED, the conductive and emissive layers of an OLED can be multi-layered. Also, LEDs and LCDs require glass for support, and glass absorbs some light. OLEDs do not require glass.
- OLEDs do not require backlighting like LCDs. LCDs work by selectively blocking areas of the backlight to make the images that you see, while OLEDs generate light themselves. Because OLEDs do not require backlighting, they consume much less power than LCDs (most of the LCD power goes to the backlighting). This is especially important for battery-operated devices such as cell phones.
- OLEDs are easier to produce and can be made to larger sizes. Because OLEDs are essentially plastics, they can be made into large, thin sheets. It is much more difficult to grow and lay down so many liquid crystals.
- OLEDs have large fields of view, about 170 degrees. Because LCDs work by blocking light, they have an inherent viewing obstacle from certain angles. OLEDs produce their own light, so they have a much wider viewing range. Source
Unparalleled Design and Picture Quality
The world’s first LG Curved OLED TV (model EA9800) heralds a new paradigm of display shape and quality, based on natural human sight and vision. After over five years of extensive research, LG was the first to attempt ergonomical design for human comfort, which has been recognized by international award-giving bodies such as the Red Dot Design Award.
At only 4mm (approximately three credit cards), the TV’s width is at least one-fourth the width of a conventional TV. Unlike LCD displays, backlights are not needed, reducing power consumption and distortions even at extreme angles.
The LG Curved OLED TV is only 16.3kg light and has a Carbon Fiber-Reinforced Plastic (CFRP) to add additional strength to the beautifully curved screen. LG provides a wall mount (LG 55EA9800) specifically for the TV and includes the world’s first transparent film-type speakers in the crystal clear stand, providing high-quality sound without compromising the TV’s seamless design.
Picture quality is enhanced with LG’s unique WRGB technology, a Four-Color Pixel system that features a white sub-pixel and works in conjunction with the conventional RGB setup to create deeper and richer colors. Complementing this is LG’s built-in Color Refiner and Infinite Contrast Ratio for greater tonal enhancement and optimal contrast levels in any brightness or viewing angle.
To complete the balance of aesthetic beauty and comfort, the LG Curved OLED TV incorporates the company’s industry-leading Cinema 3D technology with Smart TV capabilities.
Initial Local Reviews
Prior to the product’s official release in the country, local tech experts were invited to a sneak peek of the LG Curved OLED TV at Black Sheep Penthouse, W Fifth Avenue, Bonifacio Global City. Attendees were able to experience first-hand the most advanced TV technology to date through an enlightening product presentation, demonstration, and open forum.
“LG is looking forward to launching the world’s first Curved OLED TV in the Philippines,” Hoony Bae, vice president of LG Electronics Philippines’ Home Entertainment division, shared. “Being a progressive country, the local market will surely enjoy getting a feel of the next generation TV technology, allowing optimal TV viewing experience, comfort, and entertainment. LG will continue to establish innovations like this that will ultimately benefit the consumer.”
|At only 4mm (approximately three credit cards), the TV’s width
is at least one-fourth the width of a conventional TV.
To learn more about the LG Gallery and Curved OLED TVs, visit www.lg.com/ph, www.lgblog.com.ph, or www.LGnewsroom.com; like LG’s official Facebook page “LG Philippines”; or follow @LGPhilippines on Twitter or Instagram.